The advertising console
behind our TikTok ads.
Alca API is the platform our team uses to run TikTok advertising for our own products: reporting, campaign management, creatives and automated rules, in one place.
What Alca API is built to do
Reporting
Spend and conversions for each ad account, read from the TikTok Marketing API and compared with our sales.
Campaign management
Create campaigns, ad groups and ads in batches, and adjust budgets and status.
Creatives and catalogs
Upload the videos and images used in our ads and maintain product catalogs.
Automated rules
Pause or re-enable ad groups when results cross limits set by our team.
How access works
Internal use only
Alca API is used by our team to manage our own advertising. It is not offered to the public and has no sign-up.
Official authorization
Ad accounts are connected only through TikTok for Business's official authorization page. Access can be revoked there at any time.
Careful data handling
Advertising data is used only to operate and report on the authorized accounts. It is never sold or shared, and access tokens are stored encrypted. Read our Privacy Policy and Terms of Service.
About the company
Alca API is built and operated by DA EMPREENDIMENTO DIGITAL LTDA, a Brazilian company registered under CNPJ 45.975.328/0001-61 and based in Petrolina, Pernambuco, Brazil. The company sells its own digital products online and advertises them on TikTok.